The artist of my music video will be Georgina, an original
song from herself and someone that used to go our college before called Tim.
The track name is called “Love and Affection” by Georgina ft Tim.
I am making the music video to portray the message and
meaning in the song. So the message in this song is
My final video idea is the main artist Georgina is walking
as she tells the story which is about 2 boys. The ex-boyfriend who she is now
over and she has moved onto another boy. So as she singing she will be walking
and I will be following her with the camera from different angles this is
called tracking. The main purpose of the song and music video is the artist
singing about her ex-boyfriend and her now current one.
The locations that I have now finalised are car park, a
normal park and hotel-apartment.
My target audience will be aged around 13-20 years old. Both
aged male and females, they’ll either be studying full time or have a full time
job. Based in east London and their hobbies would probably be listening to
music.
Talent
In my music video I will have the main artist, two boys. One
playing the ex-boyfriend and the other playing the current boyfriend. Then I
will probably have 15-20 extras both male and females. This will give a good
variety in my video.
Production crew
For the music video I would need a director, cameraman, and
editor. Before I start to record I will direct everyone and tell them what to
do. Then I will record in my 3 different locations. Once I get my all footage I
will then go on to start editing it.
Resources/Equipment
The pieces of equipment I will need is a camera DSLR, gimbal
and led lighting. The editing software that I will use is adobe premiere pro or
either final cut pro.
Video style
My video still will be quite bubbly and quite ghetto because
these two themes suit the song. The genre of the song is R&B mixed with
afro-beats.
Conventions and techniques I will use are stalking which is
using the gimbal to track and follow the artist. This technique makes the music
video into a sort of storytelling movie because its narrative. The change of
locations will make the video more interesting and links with the song because
the locations are nice, calm and summery places. The song is also a very calm
and summery song.
The things you would typically see in a music video would be
boys and girls. Different locations, everyone wearing casual party clothes and
alcohol bottles and cups. In my music video I am going to have some of the same
typical conventions such as the change of location, casual party clothes,
alcohol bottles and cups. I believe these are all the conventions of a good
music video.
